Iskra.
Before I built a website for anyone else, I built one for myself. It holds everything I show clients: services with transparent pricing, the way I work and a system where clients comment on mock-ups.
Iskra
At the start, Iskra had no projects to show, so the first one had to be its own website. The first version went live in April 2026 and has grown with the business ever since.
The task was twofold. The website has to convince a small business owner looking for straight answers and a price, and at the same time show that plain language is backed by solid craft.
Immersion
A dark background, a single orange accent and the three octagons from the logo, which move as the page opens. Motion is there where it helps reading, and it never hides the content.
The three words of the tagline, Iskra, Immersion and Substance, have their own section on the website. They also structure every project in the portfolio, including this one.
Substance
Six service pages, each with transparent pricing, questions and answers, and data for search engines. The contact form sends emails and filters out bots without making anyone type characters from an image.
Alongside the website runs a preview system: a client gets a password-protected link to a mock-up and leaves comments pinned to specific spots on the page.